Blog - Play Creative Lab
Why should you consider promotional video?

Why should you consider promotional video?

Nowadays, people are watching videos anytime and anywhere, thanks to all the screens available on our mobile phones, tablets, notebooks, and personal computers. Motion graphics and videos are part of our lifestyle. Thus, potential customers can be targeted at any time. #1....

read more
The 3 types of motion graphics video

The 3 types of motion graphics video

The main goal of motion graphic video is about conveying a message or telling a story in an efficient manner. The goals can be about increasing your sales, give information about your company and its product/service offerings, or invite your audience to take some actions. There...

read more
Graphic design in your marketing strategy

Graphic design in your marketing strategy

Graphic design is the art of combining visual elements and texts. It has a wide variety of uses like visualizing a complex information or use as a tool to promote a business in any kind of media from print to digital. For a company, it is crucial to be identified by its target...

read more
What is a brand, brand identity and a logo?

What is a brand, brand identity and a logo?

  WHAT IS A LOGO AND WHY IS IT IMPORTANT? Symbols are a succinct and efficient way of communicating information about your business. Logo, also known as corporate design or visual identity is an important part of your company's brand and makes a significant impact on a...

read more